The Cat That Roared: How Simon's Cat Went From To

With over 24 million views for a single episode, there's every chance you're already discovered Simon's Cat. You might, however, be less familiar with Simon Tofield, the eponymous owner responsible for bringing his pet's animated adventures to . Unlike many online video producers who struggle to monitize even huge audiences, Simon has built an increasingly lucrative business by leveraging his creation into a series of bestselling books, a comic strip in a national newspaper - plus a line of t-shirts and other Cat-themed merchandise.

Simon's Cat' creator Simon Tofield on his wildly popular kitty

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